The Emperors New Trainers...

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So the beloved Alber Elbaz is back in town and he’s brought us all some pointy trainers and his ‘magic’ dresses from Silicon Valley.

During his break he has been travelling the world, having adventures, talking to people and trying to figure out what he wanted to do next.

He said that nearly every woman he met with around the world over the past year said she was struggling with her weight. So he set out to create a "magical dress" that would give any woman, from a size XXS to a 4XL, the body she wants with a new, proprietary fabric that will hug and shape curves and that makes each dress feel custom-made.

His new venture AZ Factory, launched during Paris Haute Couture week, as an invited guest member of the Fédération de la Haute Couture et de la Mode. It marked Elbaz's long-awaited official return to fashion after being cruelly ousted from Lanvin in 2015, and was billed as having an "entertainment-first" approach in keeping with his fun loving personality.

You can see the digital presentation ‘ AZ SHOW FASHION’ below, where he presents his ‘stories’

You had better make yourself a cup of tea, it’s 25 minutes long…

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"My Body"  All Photos: Courtesy of AZ Factory

"My Body" All Photos: Courtesy of AZ Factory

He says he wanted to make these dresses easy for women to put on, pointing out that while men's clothes always feature buttons and zippers up the front, women's dresses always zip in the back. Inspired by scuba suits, he’s designed a gold zipper pull that falls down the back of the dress.

As for pointy-toe sneakers? He describes them as “a solution for women who said they've missed wearing high-heeled shoes during the pandemic because they elongated their legs”

You can see them AZ Factory, Farfetch and Net-a-Porter

How are you feeling about pointy trainers?

I’m not convinced…

Queen Marie

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